Contact:
Lindsey Rodarmer, (616) 698-3332,
lindsey.rodarmer@zondervan.com
Wild About Horses Bible Debuts in May 2009
GRAND RAPIDS, Mich., March 2, 2009—Why are girls so wild about horses? According to a 2007 study by the American Horse Council, there are more than 4 million recreational horses in the United States alone and horseback riding is a $32 billion recreation industry in the US One look around summer riding camps or horse shows will confirm that it’s tween girls who dominate recreational and competitive horseback riding.
To meet the need of girls who have a strong love for horses, Zonderkidz™, the children’s division of Zondervan, announces the Wild About Horses Bible. This new Bible will be available wherever books and Bibles are sold in May 2009.
This innovative new Bible is designed to inspire tween girls ages 9-12 who love horses. Special color insert pages share inspirational thoughts and scripture verses that help tween girls deal with a variety of issues including love, friendship, faith, strength, and more. The Wild About Horses Bible includes color pictures of beautiful horses and words that are sure to inspire tweens. The compact format and popular Italian Duo-Tone™ binding is great for girls on the go.
Special features of the Wild About Horses Bible include:
- 12 beautiful, full-color photos of horses
- Short, inspirational thoughts and Scripture verses on themes of love, peace, friendship, beauty, strength and faith
- Presentation page for gift giving
- New International Version (NIV)—the most-read, most-trusted translation
- Italian Duo-Tone™ binding with horse motif embossing on the cover
“Our research confirmed that tween girls love horses and are excited about this Bible,” says Alicia Mey, Vice President of Marketing for Zonderkidz. “Today’s tween girls are bombarded with many different pressures. This Bible will serve as an entry point for drawing girls into reading the Bible text where they will find hope and inspiration for their journey.”
At an October 2008 Faithgirlz “Beauty of Believing Tour” event for tween girls, Zonderkidz surveyed 152 girls between the ages of 8 and 13.
Of the girls surveyed:
- 95 percent said they liked horses
- 84 percent said they were “excited to very excited” about this Bible
- 74 percent of the girls said that they would like a copy of the Wild About Horses Bible
- 88 percent said they liked the pictures on the special insert pages “a lot”
Mothers of the girls who were surveyed were also excited when they were shown sample copies of the new Bible, saying things like “We would have bought it today.”
The Wild About Horses Bible will be available for $19.99 (USD) wherever books are sold in May 2009.
Wild About Horses Bible
$19.99 (USD)
Compact, Gold Gilded pages
992 pages
ISBN 978-0-310-71730-0
May 2009
Ages 9-12
Zondervan, a
HarperCollins company, is a world leader in Christian communications and the leading Christian publishing brand. For more than 75 years, Zondervan has delivered transformational Christian experiences through general and academic resources by influential leaders and emerging voices, and been honored with more Christian Book Awards than any other publisher. Headquartered in Grand Rapids, Mich., with offices in San Diego and Miami, Zondervan conducts events and publishes its bestselling
Bibles,
books,
audio,
video,
curriculum,
software, and
digital products through its
Zondervan,
eZondervan,
Zonderkidz,
Youth Specialties,
Editorial Vida, and
National Pastors Convention brands. Zondervan resources are sold worldwide through retail stores, online, and by
Zondervan ChurchSource, and are translated into nearly 200 languages in more than 60 countries. Visit Zondervan on the Internet at
www.zondervan.com (mobile site:
zvan.mobi).
Zonderkidz™, a division of
Zondervan, inspires young lives through imagination and innovation. As the leader in Christian children's communications, it produces bestselling and award-winning
Bibles,
books,
board books,
graphic novels,
audio,
video, and
digital products that awaken the hearts and touch the souls of kids under 16 and the people who love them, from family members to educators. Zonderkidz is the publisher of the
NIrV (New International Reader's Version) Bible translation, the 3rd-grade reading level edition of the
NIV that is ideal for children and those who speak English as a second language. Visit Zonderkidz on the Internet at
www.zonderkidz.com.
